Be fabulous withVocabulous!

"Ben is out of breath and panting."

Learn words through songs, stories, and games!

Why kids actually remember

Each word comes back just before it would be forgotten.

The engine watches your child's recall and plants each word in their week at exactly the right moment — then leaves them alone the rest of the time.

MEMORY Day 0 Day 14 Day 30 Day 60 Day 90 D0 D1 D3 D7 D14 D30 D60 D90
Curve adapted from Ebbinghaus, H. (1885). Über das Gedächtnis: Untersuchungen zur experimentellen Psychologie. Leipzig: Duncker & Humblot. Translated by Ruger & Bussenius (1913) as Memory: A Contribution to Experimental Psychology, Teachers College, Columbia University.

Research

Pedagogy that did its homework.

The research we build on
click a dot — click a line
Hover a connection in the network to see how these researchers are linked.
Researcher
Isabel Beck
Bringing Words to Life (2013)
Tier 2 Robust instruction

Three tiers of vocabulary: Tier 1 everyday words, Tier 2 high-utility cross-domain words ('coincidence', 'industrious'), Tier 3 domain-specific terms. Tier 2 is the pedagogical sweet spot — pervasive across mature texts but rarely picked up incidentally by children with limited exposure. Robust instruction means student-friendly definitions, multiple varied encounters and active use, never inference alone.

How we apply it
Tier 2 words are the spine of every level. We teach with definition + example + image + use, not 'guess from context'.
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Artificial Intelligence

Coming soon

A curriculum that adapts to your child, not the other way around.

Same target word · rewritten for every child
For a P2 reader
Sammy the shark shirked her task.
Target word — keptPersonalised by AI
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The science

We didn't invent how children learn words.
We just took the research seriously.

Vocabulous! is in active correspondence with the researchers whose work we build on. Here's what they figured out — and what we did about it.

Read the research →
For schools & social organisations

Students from low-income backgrounds learn for free.

Vocabulous! is a registered social enterprise. Every dollar of revenue from paying families is reinvested so any low-income student registered through a valid NGO or partner school receives Vocabulous! at no cost — same tutor, same engine, same dashboard.

100%
of revenue reinvested
K–6
curriculum-aligned
Audited
data protection
Start a partnershipRead the partner brief
Who we work with
Schools & social organisations
Public primary schoolsK–6
International schoolsIB · Cambridge
Registered NGOsDirect referral
Community groupsCohort intake
✦ Any student referred through a valid NGO or partner school receives the full Vocabulous! programme free of charge.
Trust & safety

What we do behind the scenes so you don't have to think about it.

  • Trained tutors

    Every tutor is trained on Vocabulous! pedagogy.

  • Privacy-first by default

    We do not sell your child's personal data. Our Privacy Notice explains how we collect, use and protect it.

  • Works on any device you own

    Tablets, laptops, Chromebooks — anything with a modern browser. Built to feel right on the device your child already uses.

Frequently asked

Questions parents and principals actually ask.

Don't see yours? info@vocabulous.co

We never use isolated flashcards. Words are taught in a uniquely fun way to make learning memorable instead of rote while remaining research backed and technology driven.

45 minutes, weekly. 1-on-1 with a trained tutor. Parental supervision is encouraged.

About 15 minutes a day on the adaptive practice in addition to weekly tutoring session.

School moves at the pace of the class. Vocabulous! moves at the pace of your child. The tutor and engine work together to fill the specific vocabulary gaps your child has — not the average gaps of the grade.

We do not sell your child's personal data or share it with advertisers. We take reasonable steps to protect it. Our Privacy Notice explains how we use it.

Organisations can offer Vocabulous for free to low-income children. Get in touch by sending an email to info@vocabulous.co.